Cyber-crime is growing year on year in the UK. At the same time trade unions’ reliance on digital technology to operate effectively raises the stakes ever higher. If our computer networks are compromised by criminals, the results could be disastrous for our ability to operate, our finances, and the trust of our members. Even with … Continue reading Email phishing simulation to keep unions safe
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Back in 2015, Microsoft launched Windows 10. It quickly became the go-to operating system for businesses and individuals alike, thanks to an improved user interface, stability and compatibility with a wide range of hardware. But as technology moves on, so too does support. With Windows 11 having now been available for four years, Microsoft has … Continue reading Does your union still have Windows 10 PCs? Here’s what to do before Microsoft support ends
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A year on from our first TUC Digital Lab workshop exploring how unions might make use of Artificial Intelligence, we got together again to take a deeper dive into the topic. We were joined by Hannah O’Rourke of progressive digital network Campaign Lab to look at what unions had learned in the last year about … Continue reading How are unions using AI? What should our next steps be?
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We all aspire to ground our decisions in real data where possible, giving our unions’ activities the greatest chance of success. But in reality, there are often barriers to achieving this. Unions have lots of data, but it may be trapped in systems that few people can access. Sometimes data is paper based, in files … Continue reading Data visualisation for trade unions
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Online voting in union statutory elections has been a long time coming. The TUC launched our first campaign for eballoting in 2002, and unions started using it for non-statutory elections 25 years ago this year. Today, other organisations already make widespread use of the technology – from appointing boards for mutuals and NGOs, to electing … Continue reading Online balloting moves closer for unions
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Over the past three years, Australian unions have grown by an impressive 12.3%. Growth has been across most industries and in most unions. Particular areas have been in childcare and early years, amongst casualised industrial workers, and in the gig economy. New members have skewed younger and female. These achievements come on the back of … Continue reading New rights, new tech and union growth in Australia.
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Union building never gets anywhere without lots and lots of one-on-one conversations in the workplace. Whether it’s persuading workers to join, persuading members to take roles in collective actions, resolving conflicts, or negotiating between members and employers, a lot of these conversations can be difficult. That places high expectations on the union reps who need … Continue reading Augmenting union education with AI – PCS Case study
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When Lloyds Banking Group (LBG) announced changes to representation arrangements for its recognised unions, it agreed to improve the information it shared with new staff in grades A – C about their recognised unions as part of their onboarding journey. The bank agreed to giving background information on the unions, with videos and direct web … Continue reading Developing a targeted union landing page for employer inductions – Accord case study
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A new practical guide from the TUC Digital Lab. Effective digital engagement is crucial for unions to recruit new members, support and retain members, or to get members to take steps towards activism. And well-designed, high-performing landing pages are an important tool for achieving these goals. In each case, you need to convince a user … Continue reading Building more effective landing pages for unions
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A case study from Join Together on how they helped NEU to redesign their online joining process, and increase completed applications by 60%.
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